To everyone at the DWP,
I’m just checking in, it’s been a tough few weeks – how are you all holding up? I bet some of you are working overtime. As a fellow communications professional, I especially feel sorry for the poor PRs having to deal with those pesky journalists asking questions about those tiresome unpaid carers.
What is their problem?! They made mistakes and now they must pay. You are just doing your jobs, right?
Well… the thing is, I don’t think most people see it that way. I realise you have to project a certain toughness, but the words that spring to mind on this are: ‘cruel’ ‘incompetence’ and ‘borderline entrapment’. Not sure that’s a brand image you should be aiming for.
I realise I haven’t introduced myself, I’m Laura, I’m a communications manager and an unpaid carer. Don’t worry, before you fire up your laptops to send me a threatening letter, I earn ‘too much’ to claim the carer’s allowance. In fact, to put it bluntly, my taxes pay for these benefits. I’m fine with that, that’s the deal. What I’m not fine with, is standing by when you’re facing this crisis but fear not! I have compiled a list of actions you could take to resolve matters. You’re welcome:
- Fix your tech. I’m not a techie but there must be a way for your systems to flag overpayments and mistakes so you can resolve them early. Oh wait, you have one of those already? Great! So maybe, next time it happens do something about it? That way, you spot the mistakes early and these unpaid carers don’t get into debt or go to the press, you’ll also save money on legal bills and crisis comms consultants. Incidentally, just putting it out there, you might catch fraudsters earlier too. How’s recovering our £50 million from that crime gang going, by the way? It took you a while to catch them too, I believe. Not hating, just sayin’!
- Change the system. Do you have to be so harsh towards unpaid carers? I mean I get it, they are SO annoying with all the caring for their loved ones, being the scaffolding for the social care system and the NHS while your colleagues over at the DHSC are busy diligently ignoring them. Why can’t they just suffer in silence and live on the £80 a week you so generously give them. Benefit scroungers, the lot of them! It’s not like they were trying to get whatever jobs they could to contribute to the system and make ends meet… Oops! Sorry- that’s actually what they were doing. My bad. Anyway, I just feel for the optics of the situation – not because it is the right thing to do (LOL!)- maybe drop the ‘cliff edge’ policy?
- Simplify the system. All this business is very complicated isn’t it. I realise admin is basically your jobs, and you all must love it. That’s cool, you do you. But us unpaid carers are a tad busy keeping the people we care for alive with no help (long story- you’ll find out all about it one day). Would it be an idea to make things easier to reduce errors in the first place?
- Increase the Carer’s Allowance. This is a bit sensitive for you, I understand, but I have to ask – could you live off £81.90 a week? I’d venture to guess that is probably what you spend on Pret lunches and coffees in a month. I used to spend about that back when I had a life in London, I love that place. I understand we must keep Pret A Manger going at all costs but if the Carer’s Allowance isn’t meant to be a living wage or replace loss of earnings, what is it meant to do? Why give a benefit that has no benefits? One to consider over a flat white.
- Finally, a *tiny* point to the comms team. Please don’t call unpaid carers ‘heroes’. I know it is tempting, but it’ll go to our heads and we’ll start making mad demands like a national strategy for carers. We can’t have that. I’m certainly not a hero, I’m just a normal person trying to do my best. So drop the H word, yeah?
I think that’s enough to be getting on with, I’d send you an invoice for my services but you’re better off saving that money to persecute 92-year-olds with dementia – GO YOU! Fighting the good fight!
Best,
L